How to Get a Low Cost on the New Jeep Grand Cherokee

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Jul 02, 2025 • 3 min read

When considering the purchase of a New Jeep Grand Cherokee, mastering negotiation tactics can save you a substantial amount of money.

The New Jeep Grand Cherokee is an iconic SUV that combines luxury, performance, and reliability. Whether you’re looking for advanced safety features, exceptional off-road capabilities, or a plush interior, this vehicle has it all. But how do you get this impressive SUV for a low cost? The answer lies in the art of negotiation.

Steps to Negotiate the Top Deal

Research and Preparation

Market Value Research: Start your journey by researching the market value of the New Jeep Grand Cherokee. Use reliable automotive resources like Kelley Blue Book or Edmunds to get a range of fair market prices.
Request Price Quotes: Visit multiple dealerships’ websites and request price quotes. Compare these prices and keep them handy for the negotiation process.
Understand Dealer Incentives: Dealers often offer various incentives such as cashback offers, loyalty programs, and financing deals. Familiarize yourself with these incentives to leverage them during your negotiation.

Timing is Everything

Strategic Timing: Timing can significantly impact your negotiating power. End-of-year sales, holiday promotions, and end-of-month quotas can prompt dealerships to offer better deals to meet their targets.
Attend Auto Shows: Auto shows often feature special promotions or dealer discounts. Attending these shows can provide insight into upcoming sales events and discounts.

During the Negotiation

Start with the Invoice Price: The invoice price is what the dealer pays the manufacturer for the vehicle. This is often negotiable. Starting your negotiation from the invoice price and working upward ensures you stay within a reasonable price range.
Be Willing to Walk Away: One of the strongest negotiation tactics is showing that you are willing to walk away. This approach can prompt the dealer to reconsider and offer a better deal.
Leverage Competing Offers: Inform the dealer about the quotes you received from other dealerships. Having competing offers can incentivize the dealer to offer you a more competitive price.
Separate Trade-in Negotiation: If you have a trade-in, negotiate its value separately from the price of the New Jeep Grand Cherokee. Mixing the two can complicate the process and may result in concessions that are not favorable to you.

Financing and Other Costs

Pre-approved Financing: Arrive at the dealership with pre-approved financing to strengthen your negotiating position. This also allows you to compare the dealer’s financing offer against your pre-approved terms.
Negotiate Add-ons Separately: Dealers often try to include add-ons such as extended warranties, gap insurance, or paint protection. While some add-ons can be beneficial, be cautious and negotiate their price separately, or opt to exclude them if they’re unnecessary.
Focus on the “Out-the-Door” Price: Focus on the “out-the-door” price, which includes all taxes, fees, and additional charges. This helps you understand the true cost of the vehicle and ensures there are no surprises later.

Post-Negotiation Steps

Scrutinize the Sales Contract: Before signing, scrutinize the sales contract to ensure all agreed-upon terms are included. Pay close attention to any additional fees or optional services that were not part of your negotiation.
Conduct a Thorough Inspection: Even if it’s a brand-new vehicle, conduct a thorough inspection and take it for a test drive. Ensure all features and functions are working as promised.

Additional Tips for a Low Cost

Consider Certified Pre-Owned: Certified pre-owned Jeep Grand Cherokees can offer great value with substantial cost savings. They usually come with extended warranties and have undergone rigorous inspections.
Explore Leasing Options: Leasing can be an economical option if you prefer lower monthly payments and plan to switch vehicles every few years. Look for lease specials and understand the terms thoroughly before committing.
Utilize Car Buying Services: Car buying services like Costco Auto Program or AAA can negotiate on your behalf and potentially secure a lower price than you could achieve alone.

Conclusion

Purchasing a New Jeep Grand Cherokee at a low cost requires patience, preparation, and negotiation skills. By researching market values, understanding dealer incentives, and knowing when and how to negotiate, you can drive away with a fantastic deal. Remember to review all financing options, be vigilant about additional costs, and thoroughly inspect the vehicle before finalizing your purchase. Happy negotiating!

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